Master Account Features
BizActions Master Account concept is the perfect email newsletter solution combining control and independence for business-focused marketing relationships.
Master Account Key Features |
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Email Address is assigned to a Point of Contact (POC), which could be: |
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a partner, a department, an office, a division, a client, a prospect, etc. |
Each POC is basically a sub-account with the ability to set: |
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Unique sign-in(s) to the Sponsor Center (for administration of sub-account) |
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Unique masthead on newsletter to assist in branding name, company, division, etc. |
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Unique links to Web Site |
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Unique buttons that allow reader to easily Email the sub-account "Email Firm" |
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Unique "Welcome Letters" delivered when a recipient is added to the database |
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Unique disclaimers allowing customization for firm or industry |
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Unique sponsor content messages - up to six per newsletter |
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Unique banner positions with the newsletter - top and tower positions |
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Unique reports provide relevant and timely details about click-through activity and more |
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Unique dashboard resident in computer system tray providing auto login to Sponsor Center, reports and more. |
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Unique Email Radar messages for data mining and targeted marketing |
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Unique default Announcements & Banners |
Example: |
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Create one Master Account, but assign email addresses to POC departments (law firms, manufacturers, retailers) |
 Create unique mastheads, welcome letters, links to web site, disclaimers and 'Email Firm' button for each division |
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| Assign up to six (one or two typical) announcement positions within the newsletter for each POC |
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| Assign two banner positions for each POC |
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Each time an email newsletter is delivered a unique masthead is presented i.e. "Friedman & Fuller, Law Firm Division", with its unique characteristics |
Master Account Reporting (via Dashboard): |
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No need to sign-in to Sponsor Center (automatic via Dashboard on Desktop - resident in System Tray) |
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Analysis of consolidated activities with drill down to more detailed report data |
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Determine which content and promotions are getting results |
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Immediately launch Email Radar from Dashboard for targeted marketing |
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Built-in reminder system provides critical, timely follow-up notification |
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Dashboard is updated every two hours |