Pre-Built Professional Content
BizActions provides professional service firms the easiest method of newsletter creation and delivery with ready-stocked content, designed specifically for their markets. Although you can customize your e-newsletter with your own content as well as articles from our extensive library, we have developed a huge inventory of regularly updated articles that are ideally suited for accounting firms, law firms, payroll service bureaus, banks, credit unions, entrepreneurs, financial planners and real estate professionals and will help you build relationship capital with your prospects and clients.
Our proprietary content includes up-to-date information in all areas of business, including taxes, operations, marketing, sales, payroll, retirement planning, compliance and a variety of other topics. Clients receive tips that are beneficial to any business.
View all of our standard content categories and sample articles.
Below is a sample article from some of our content categories. Each article in the newsletter begins with a brief summary. Recipients click on the "Full Article" link to read the article in its entirety. This click activity (along with click activity of any of your own custom articles) is captured in various reports you can access. This gives you insight into the readers' interest in a particular topic and allows you to proactively assess and act on that interest.
Click "Link to Full Article" in any sample article below if you would like to read more. No data will be captured from your click activity on these example articles.
BizActions Article Samples
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| Sales |
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The Fine Art of Price Setting
Beating the competition is one factor to consider when you price your goods or services, but it's not the only one. There is a balance you need to keep in mind. Click "Full Article" for a rundown of the nine basic principles underlying a successful and profitable pricing strategy.
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| Operations |
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Do You Ever Overpay Vendors? Here's a Quick Test
A few oversights and a lack of communication between your company's bill payers and buyers can chip away at the bottom line. But there are ways to sharpen your system. Click "Full Article" for a short efficiency quiz that could send you on a course of action to add luster to your profits.
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| Marketing |
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Keep Control in a Media Interview
Be prepared when meeting with reporters to talk about your company or a new product. You want the publicity but also want to be sure you present the right image and don't get trapped by probing questions. Click "Full Article" for six pointers that can help turn you into a media savvy executive.
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| Human Resources |
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Help Protect Your Company from Harassment Claims
When your business is looking into harassment charges, you need an investigator with the skills of King Solomon. Most importantly, the person must be a good interviewer. Here are the right questions to help get at the truth and minimize the chance of a costly lawsuit.
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| Business Finance |
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Handling Corporate Shareholder Loans
Borrowing money from your corporation can provide you with cash at low interest rates without a current tax liability. But these loans must follow strict "below-market rules" and be structured as legitimate loan transactions. Click "Full Article" for the whole story on borrowing money at applicable federal rates.
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| Management |
| Should Your Company Monitor E-Mail and Internet Use?
Monitoring e-mail messages and employee online activities may seem like spying, but companies must balance employees' privacy with the risks of legal liability if their staff members abuse electronic mail and Internet privileges. Here are some guidelines for setting up a written policy on acceptable use of online correspondence that can help protect your business from costly litigation.
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| Business Tax |
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Know the Ins and Outs of 'Reasonable Compensation'
The IRS sometimes challenges the compensation of corporate shareholder-employees and decides the amounts are too high or too low. If auditors determine your salary is unreasonable, you company could be hit with back taxes and penalties. Here are two cases of taxpayers who contested IRS salary determinations in court, along with some ways to justify a reasonable salary.
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| Personal Tax |
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How College Financial Aid Benefits Are Taxed
The cost of a college education keeps going up. If your child or grandchild is fortunate enough to receive some financial aid, what are the tax implications? The money could be taxable or tax free. This article explains the various types of financial assistance provided to students, along with the tax rules.
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| Estate Planning |
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The GST: Wealth that Skips a Generation
When arranging gifts and bequests to loved ones, you may need to take the federal generation skipping tax (GST) into consideration. It can come into play in unexpected ways. Here are the current rules, along with some strategies to help minimize the tax liability when you leave large amounts to your grandchildren, great grandchildren, or anyone else in those generations or below.
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Keep in mind that you have full access to our entire content library, which includes articles in over 50 categories, including Residential Real Estate, Tax Law, Cost Cutting Actions, Business Fraud Prevention and Detection, and much more.
Plus, BizActions' editorial staff produces original articles each week (called Timely Opportunities), which cover the most up-to-date information on important business and personal subjects and issues. These standard, but optional, feature articles are frequently the most highly read articles in our email newsletter platform.
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